We've been hearing for quite some time that the traditional PC is dying, but it's not quite dead yet. Business analyst firms Gartner and IDC tackle the numbers differently, but both agree that sales of traditional PCs were up—in some regions, way up—in Q2 2019.
While both firms reported market growth in year-on-year PC sales, their actual figures differed. IDC reported a 4.7% growth in Q2 sales, where Gartner only reported 1.5%. The two firms' numbers for US regional sales differed even more sharply, with Gartner claiming a 0.4% loss and IDC claiming a "high single digit gain."
We spoke to IDC's Jitesh Ubrani about the difference, and it turns out the two companies don't quite agree on what is or is not a traditional PC. IDC counts Chromebooks as traditional PCs but doesn't count Microsoft Surface tablets; Gartner does count Surface but doesn't count Chromebooks. The higher numbers from IDC indicate a stronger market for Chromebooks than Surface, which shouldn't be a surprise to anyone with children in North American schools, where the inexpensive and easily locked-down Chromebooks are ubiquitous.
Analysts at both companies agree that a US/China trade war hasn't hurt PC sales yet, but each spins it a little differently. Gartner's Mikiko Kitigawa warns: "Most laptops and tablets are currently manufactured in China, and sales of these devices in the US could face significant price increases,” while IDC's Jitesh Ubrani seems more focused on short-term boosts in sales trying to outrun future tariffs, stating, "the fear of increased tariffs and a potential trade war are great topics for conversation but aren't manifesting into a tangible increase in demand yet."